Privacy Policy

Last updated: April 23, 2026

1. Introduction

Coach Pickle ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website (collectively, the "Service").

2. Information We Collect

Information You Provide

  • Account information (display name, email address)
  • Profile preferences (experience level, age range, skill rating, play frequency, goals)
  • Chat conversations with AI coaches
  • Game logs and statistics you choose to record

Information Collected Automatically

  • Device information (device type, operating system)
  • Usage data (features used, session duration, coaching sessions count)
  • Crash reports and performance data via Firebase Crashlytics
  • Analytics data via Firebase Analytics
  • Mobile advertising identifiers (IDFA on iOS where you have granted App Tracking Transparency permission, Google Advertising ID on Android), AppsFlyer device identifier, IP address, and install/session events via AppsFlyer for attribution and measurement

3. How We Use Your Information

  • To provide and maintain the Service
  • To personalize your coaching experience based on your skill level and preferences
  • To process your subscription and manage your account
  • To improve our Service and develop new features
  • To send you product updates or marketing messages if you opted in
  • To diagnose technical issues and prevent fraud

4. Data Storage and Security

Your data is stored securely using Google Firebase with industry-standard security measures. Chat conversations are associated with your user account and are not accessible by other users. We implement appropriate technical and organizational measures to protect your personal data.

5. Third-Party Services

We use the following third-party services:

  • Firebase (Google) — Authentication, database, storage, analytics, crash reporting
  • RevenueCat — Subscription management and in-app purchase processing
  • Google AI (Gemini) — AI model powering coach conversations
  • Apple / Google Sign-In — Authentication providers
  • AppsFlyer — Mobile attribution, install measurement, and onward forwarding of conversion events to advertising partners
  • Meta (Facebook / Instagram) — Advertising, conversion measurement, and audience building via AppsFlyer's integration with Meta's Conversions API

Each third-party service has its own privacy policy governing how they handle your data.

6. Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share data only in the following circumstances:

  • With service providers who assist in operating our Service (as listed above)
  • With advertising and attribution partners as described in Section 7 (Advertising and Measurement)
  • If required by law, regulation, or legal process
  • To protect the rights, property, or safety of Coach Pickle, our users, or the public

7. Advertising and Measurement

We work with AppsFlyer and Meta Platforms, Inc. ("Meta") to measure the effectiveness of our advertising, attribute app installs and in-app events (such as subscription purchases), and build audiences for future advertising campaigns.

To support this, we share the following data with AppsFlyer and, through AppsFlyer's integration with Meta's Conversions API, with Meta:

  • Hashed personal identifiers — your email address and an internal user identifier are irreversibly hashed using SHA-256 before being transmitted. Meta and AppsFlyer use these hashes only to match your activity to an existing account on their platform; they cannot be reversed back into your original email.
  • Device and network identifiers — mobile advertising identifiers (IDFA / Google Advertising ID, where available and permitted), AppsFlyer device identifier, IP address, and user agent.
  • Event data — install, session, and conversion events including subscription purchases, trial starts, renewals, and associated revenue and currency.

This enables what Meta refers to as "Advanced" matching / "Advanced data sharing," which improves attribution accuracy and ad delivery.

Your choices:

  • On iOS, you can deny App Tracking Transparency permission when prompted, which disables IDFA collection.
  • On Android, you can reset or opt out of personalized advertising via your device's Google Advertising settings.
  • You can request that we stop sharing your hashed identifiers with advertising partners, or request deletion of your account, by contacting us using the details in Section 11.
  • You may also adjust advertising preferences directly with Meta at facebook.com/adpreferences.

8. Your Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data and account
  • Export your data in a portable format
  • Opt out of analytics data collection

To exercise any of these rights, please contact us at the address below.

9. Children's Privacy

Coach Pickle is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us so we can promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

11. Contact Us

If you have questions about this Privacy Policy, please contact us at:

support@coachpickle.ai

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